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Philippe’s Megaphone : On smart borders

mardi 24 juin 2014, par Philippe Coueignoux

June 24, 2014


With its Fire phone, the Amazon brand claims credible borders for its virtual land.

.... Looks like a phone, acts as a tether
.... and, for Hachette, doubles as blinders.
.... Amazing Amazon.
.... It is no dog that puts a leash on its master.


Amazon looks to phone to Fire up sales
by Sarah Mishkin (Financial Times) - June 20, 2014
Fire Phone Immerses Users in Amazon’s World
by David Streitfeld (New York Times) - June 19, 2014
As Amazon and Hachette Brawl,
Other Booksellers Are Preparing to Cash In
by Leslie Kaufman and Elizabeth A. Harris
(New York Times) - June 19, 2014